How Can TV Formats Enhance Brand Power and Boost Audiences?
TV formats are a great source of inspiration for the development of branded content that reaches audiences in interesting and entertaining ways. Would you like to know more?
The Science of Film and Story: Emotions and Engagement
It takes time and strategy to create a film that is worthy of the audience’ s time. In the science of engagement and emotions, we explore why brands increasingly call on film technique to engage theirs.